Giuseppe Venerus
GIUSEPPE, THE BUSINESSMAN WHO NEVER STOPS
Some of the best moments of my younger life were when I used to take my daughter to school and I could zip through the traffic and get to the school gate just before the bell rang. It made me happy to teach her, too, the importance of punctuality.
GIUSEPPE AND HIS LIBERTY
A successful businessman and proud father of his daughter, who now has a career abroad, 62-year-old Giuseppe lives a full and busy life.
When he is not working, he enjoys spending time with his wife, who shares his passions for cinema and, as he describes it, “social life”.
PRECISION AND PUNCTUALITY
Precision and professionalism are imprinted in Giuseppe’s DNA. At work, where he has a role that entails plenty of responsibility, he ensures everything is done correctly, with no margin for error. Punctuality is something he has always been known for, ever since those days when he used to take his daughter to school so that she would never be late. That daily trip is something he looks back on today and realises just how important it was.
HIS LIBERTY
In the modern, chaotic city where he lives, two wheels are the only feasible solution to manage his way safely and efficiently through the traffic. Storms, tailbacks, protests - nothing can stop Guiseppe when he's on his scooter.